Have you seen this yet?

 

 

 

 

 

 

 

 

 

I'm not talking about that blight of our culture of excess, the 2008 Cadillac Escalade. Rather, the man fronting it.

From marching on Washington the day of M L King Jr's infamous address, to forging one of the most coherent, original, and resounding artistic voices and visions, Bob Dylan is now the face of one of the least progressive auto manufacturers in the world.

Little did I know as well that Dylan also hosts his own XM radio show, the "Theme Time Radio Hour", devoted to, well, a new theme every week. The new Caddy features XM radio as a standard feature, and the theme of Dylan's show of the week of the ad campaign launch was none other than an ode to that unmistakable vanguard of class and value, the Cadillac.

"We are pleased to join XM in this exciting campaign that brings together two great American icons - Cadillac and Bob Dylan - to reinforce the unparalleled XM listening experience..."

I'll likely never listen to Dylan's XM show, nor will I experience the unparalleled handling and comfort of the Escalade, but I most likely will never lose the lingering regret that is now lodged in my gut whenever I hear Highway 61 Revisited.