Here are Janick Langlais' presentation notes on the DIY punk scene and its underground network.
- First experiences with NYC groups
- Europe travels: touring, organized squats, DIY contacts
2) DIY event production: Constructing a DIY network
- Establish your target audience
- Do some research within your social network and develop a bank of contacts for promoters and venues
- Send your music to these promoters and venues
3) DIY Booking (Varning festival)
- Research promoters and spaces that welcome your kind of music and organize the kind of shows you want to play
- Contact these spaces and get information about their services, gear, online promo, etc.
- Gather a lineup of diverse musicians that has a cohesive sound for the bill
- Design, print, and distribute posters and other promotional materials
- Make sure there aren’t any other shows with a similar sound that night
People will start talking about your group you’ll gather more contacts, which will allow you to organize tours on a larger scale.
4) Organizing tours (including transportation, visas, promoters, venues) demands a certain level of credibility and experience in the DIY scene. If the promoters don’t know you, it will be much harder. Tours use the same process as organizing a show but with several events at the same time as well as the logistics.
- Establish one or two itinerary options to make sure you’re not overlapping dates with a similar group in the same city.
- Find a vehicle.
- Make an estimate of your transportation costs.
- Confirm your backline all the shows.
- Make sure your guarantee for each show will cover your expenses.
- Bring a map or make sure you have addresses saved in your GPS or phone.
- Make sure you have the necessary visas for the countries you’re visiting.
- Make sure you bring merch so that you can come back with a profit and keep track of your merch sales in a notebook with the income of the shows.
- Keep all your receipts to get a realistic idea of expenses for future tours.
- Make sure you have visas and paperwork for any artists you’re bringing in from abroad.
5) Benefits and advantages:
- Less expensive
- There are fewer intermediaries, so communication is faster and easier
- More money goes towards the artists
- Less paperwork
- You can set up targeted, affordable promotion
- Less stress and smaller likelihood of losing money
- Less visibility than playing big shows
- Smaller venues, so likely smaller crowds
Our cooperative venue :
www.katacombes.com and www.facebook.com/coopkatacombes
Online ticketing and promotion :
Resources and funding links for artists and cultural workers :
Map of bars and venues near metro stations :