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POP Symposium

Alexandra Idiart-Benavides

Alexandra is the co-founder of The Vault, a boutique record label, artist management company and music services agency operating in North America via Montreal & in Europe via Paris, and representing artists like JaRon Marshall (Black Pumas) and Hansom Ēli. Alexandra’s 10+ years in the music industry started working as a radio host, music programmer and marketing manager, followed by 5 years developing the North-American market for French companies, Tôt Ou tard / Zouave Spectacles and Wagram Stories, respectively. Since 2022, The Vault has collaborated with events, as much in the production / technical direction of festivals and conferences, as in their content programming (curation of panels, extending exclusive invitations to international music professionals, artistic curation), like M for Montreal, Cannes Lions, Lune Rouge and more. Alexandra has been a CARAS Academy Delegate for a few years and is frequently called upon as a juror for the JUNO Awards and FACTOR. She’s also a board member of MMF Canada and a member of MMF UK.